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Applying W. Edwards Deming to Small Business Management
 
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  Topic: We are going to run an ad for this site.
swootton

Replies: 6
Views: 21342
 PostForum: Advertising Secrets   Posted: Tue May 20, 2008 7:47 am   Subject: We are going to run an ad for this site.
Well, I'll take a stab at it

It most likely will fail primarily due to the fact that the target audience is not correct. How many readers of LHJ are auto shop owners? Do they really want to subscri ...
  Topic: HEY! How Did This Happen?
swootton

Replies: 11
Views: 19256
 PostForum: Small Business Management Topics   Posted: Wed Apr 30, 2008 8:22 am   Subject: HEY! How Did This Happen?
The independant shop chose to solve the customer's problem rather than focusing on trying to compete dirrectly with the others.

This is no different than all the local lumber yards going out of bus ...
 
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